How SelfAdvertiser Can Help Customers Maximize ROIWritten by hadar,
Settling merely on a positive return isn’t enough. You want to maximize your ROI and harness all the potential you can from your marketing strategy. That requires treading into relatively unknown areas and using resources and tools for a one-way ticket to growth. In this post, we’ll tell you how to get there by using SelfAdvertiser.
ROI to the Max
On the outside, SelfAdvertiser is a self-service platform for advertisers, media buyers, web entrepreneurs, and all kinds of different people who could use a hand in reaching their marketing objectives. Maximizing your ROI can be a painstaking effort: you need to calculate your acquisition costs, manage your campaigns with utmost precision, constantly be on the lookout for better expense-reduction options, and so on. It takes a lot out of you (not to mention out of your wallet) and with the right tool, it can give a lot too. The inside of SelfAdvertiser features a plethora of bells and whistles designed to up the dosage on your return of investment.At the center is an ad network that produces traffic from both company-owned Adware and direct publishers. With a daily reach of 2 billion impressions, finding the right audience at the right time is a walk in the park for our customers. Our advertisers have no trouble promoting various verticals, such as e-commerce, travel, games, surveys, and much more. On paper, there’s tons of available traffic ready to be converted, but there is more to having a readily-available scoop of it. You need an ice cream cone to harvest it in, a means to make those conversions.
SelfAdvertiser on the inside: the Campaigns overview with options to pause, get reports, and more
Domain Redirect for Better Conversion Rates
Also increasingly known as “zero-click” traffic, this traffic comes from all the users who type a misspelled domain and still end up on an offer page through the magic of redirection. Well, not magic, but you get the idea – the browser page makes a quick switch and all is well. This particular type of traffic is considered highly converting for a few reasons. Namely, it’s a very targeted campaign that yields high conversion rates because the offer is presented to users who have a strong inclination to the offer. That is, they are actively searching for it (rather than stumbling upon it) and as such, have a higher possibility to convert that those users who accidentally encounter an ad during their online journey. For example, users navigating to example.com or any of its subdomain will end up on the said page even if they type examle.com (that’s a lot of “examples”). As the alias name would suggest, there is no need for users to click anywhere, making the whole ordeal as simple as playing air drums. More so, the offer itself is presented as a webpage, eliminating the often intrusive feel of the ad that rejects many visitors.